Our ASEAN offering

At HSBC, our knowledge goes beyond just understanding individual ASEAN markets, but understanding how to navigate the dynamics and connections between them. HSBC’s strong foundation of connected knowledge with an innovative solution provides a seamless banking experience for our customers. Our offering aims to help international companies capture the growth across ASEAN.

Open new opportunities across ASEAN

Find out more on how we can support your business growth in ASEAN.

Our ASEAN heritage & experience

As the world’s number one trade bank1, and with over 130 years of presence in ASEAN, HSBC is well established to support your business growth and enable you to tap into new opportunities. Our teams on the ground and unrivalled global network are able to provide an in-depth understanding of market dynamics paired with our bespoke solutions to ease your market access into ASEAN and beyond.

HSBC in Australia

  • Australia's USD93b two-way trade with ASEAN has grown by over USD25b in the past decade, and now exceeds our trade with the United States and Japan. ASEAN accounts for 11.5% of Australia's exports and 16.1% of imports.
  • Australia's regional FTA with ASEAN and New Zealand, AANZFTA, and bilateral FTAs with Malaysia, Singapore and Thailand provide greater certainty for Australian service suppliers and investors, and extensive tariff reductions for goods exporters.
  • Around 100,000 students from ASEAN countries are studying in Australia.

Key facts and figures

  • Date of establishment: 1965

  • Presence: 45 Branches

Our Experience

Netpoleon Solutions

  • Founded in year 2000, Netpoleon Solutions is an industry leader for distributing a holistic bundle of network and security solutions to leading organizations. Today, they have extended their proven network and security expertise across ASEAN.
  • Headquartered in Singapore, Netpoleon Solutions serves a wide range of industries and customers across Singapore, Philippines, Malaysia, Thailand, Indonesia and Vietnam. Find out more from Mr Francis Goh, CEO of Netpoleon Group, about their expansion journey in ASEAN and how HSBC has supported their growth.

More on ASEAN

Find out the latest insights on ASEAN in partnership with Bloomberg

Now more than ever, companies from all over the world are looking to ASEAN to expand their operations from within the bloc around Asia and globally.

Interested in expanding your business to ASEAN?

Need help?

Get in touch to learn more about our banking solutions and how we can help you drive your business forwards.